Archives

Nov
03

Twitter: The pied piper of Social Media

I expect a fair few of you already use Twitter, but I have only just decided to try it out. Feel free to follow me here. It’s quite lonely so far as no one is following me, but im sure that will all change and I will become the Paris Hilton of Social Media (wait is that a good thing?)

Oct
28

Ranking Test

See below for updates

We are performing a little experiment to see if we can get this page ranking for Tom’s Fruity Mug and how quickly it takes. Keep an eye out on the results through this link .

Update:

So it’s a few hours later and the blog’s home page is appearing in the Google serps for Tom’s fruity mug

Update 2:

So we were fairly happy as we reached number 7 for all the web and number 1 for the Uk listings in Google. We could finally quit our job’s and start up our dream business around they keyword “Tom’s Fruity Mug” but alas Google has removed us from the top 100 for the term. Does this mean Google places temporary listings boosts for blog posts but then removes them after a certain period? It’s not like anyone is truely competing for that exact phrase, so why are we not the most relevant listing. Good job this was just a test and we didn’t want to start a mug business (looks around nervously)

Oct
15

Matt Cutts: SEO’s friend

Over at Matt Cutt’s blog there is a new handy tip about getting some free links. Well these aren’t technically new links but sorting out dead links. You maybe asking how you find these broken links? Well through webmaster central, that’s how. Matt goes into more detail, but the gist of it is, that you use the diagnosis section of webmaster tools to find out who is linking to dead pages or pages that never existed. Then you can e-mail these websites and ask them to change the link to an active page. What a simple yet great link building idea.

Matt Cutts

Matt Cutts

Oct
08

New way to look at link building

This may seem an obvious technique, but while searching for a client in the google serps I had a brain wave. A Lot of the results below the clients website will be sites talking about them and linking to their site. There’s a good chance that if they have not been gained by the SEO team, that they will be using wasteful anchor text like “click here” and the company’s name. So why not contact these websites and ask them to modify the anchor text to include your targeted keywords. One of the links I found in 3rd position after two listings from my client was a monster.co.uk profile page that  was PR3 and linked to our site with the dreaded “click here”. So we will now look into getting this changed. Hopefully this technique will help you convert some existing links into SEO friendly links.

Oct
08

Interesting Video from Google

Team member Sam found this cool video with Maile Ohye from the Google team talking about some SEO things, it’s a long one so I will report back with important points later.

Sep
29

PR 3!!! What is Page Rank?

Well there seems to have been a Google PR Update, and the South West SEO blog is now PR 3!!! : ) Most people will already know what page rank is but for the people out there who are maybe new to the game, here is a great site explaining the theory behind page rank.

Link Popularity vs. PageRank vs. Yoda

Sep
26

You at the back of the class, I hope you’re not copying!

One of the biggest parts of SEO is content creation, whether it is for your website, blog or articles. Google loves good fresh relevant content, but as we all are aware we can’t be experts on every subject. So a bit of Internet research will be required to come up with this great content. You may have heard of “duplicate content” which is the big supposed no no that will get you in trouble and / or the content ignored.  So how can we be sure the content we are posting is unique? One website we have found allows you to copy and past your article/content and it will scour the net to find if it is found somewhere else. After scanning it gives you an Plagiarism score, hopefully being low so that you know your content is unique. If you are interested in creating good unique content i suggest you check out the Plagiarism Detection System website out.

Sep
24

Google 10th Birthday Site

Not really SEO related, but Google have put up a site to celebrate their 10th Birthday, there is an interesting interactive timeline thats shows you the history of Google.