Remember back in the day when you used to see AOL Keywords printed on video cassettes and adverts, well it seems the trend maybe starting back up again. While watching a tv trailer for Watchmen on British TV I noticed that at the end of the advert it displayed a message along the lines of “Search online for Watchmen”. So are some companies deciding to ditch giving out urls and giving out keywords. I will report back when I find out more on this topic.